This is one of my brand ambassador sponsorships, Rudy Project. An outdoor sporting company. I sport the gear, advertise it, and collaborate on ways to expand the brand. There is normally a team of ambassadors working with a brand for a given year. For this particular post, we were running a giveaway for special edition trucker hats. To enter the giveaway, all entrants had to do was tag a friend in the comment section. That was it! The winner would be randomly selected. My post simply advertised the hats up for grabs. The post received over 12,000 ‘likes.’ – But even more notable, 545 giveaway entires! My audience was very receptive to the giveaway being presented, and engaged accordingly.